The most expensive haircut in the world was done in London.
According to the Guinness Book of World Records, on October 29, 2007, the world’s most expensive haircut was £8,000 (US$16,300). The most expensive haircut in the world was done by Stuart Phillips, from London, England, who is known for being the official stylist of the British Academy Television Awards since 2004. The winner of the $16,300 USD haircut is an Italian woman named Beverley Lateo, who said that the hairstyle was worth the expensive price, as it was what she wanted: “a perfect haircut”.
To be clear, the price of the haircut included first-class airfare from Italy to England plus limousine service, a champagne lunch, and basically anything within reason Lateo wanted. It was reported that Ms. Lateo ordered only a cream tea. She had the services of Mr. Phillips all day, even though the world’s most expensive haircut only took about an hour. Ms. Lateo is a retired real estate developer who owns millions of dollars.
Apparently, Ms. Lateo had tried many different salons throughout Italy and was dissatisfied with every haircut she had received. Ms. Lateo paid the $16,300 price tag for the world’s most expensive haircut not once, but three times. She felt that salons in Italy had ruined her hair and she thought Stuart Phillips did a perfect job and the price was worth it. She said that she liked the idea of being taken care of and that she was so pleased with the haircut and the treatment of her client that she is happy to be a regular client of Mr. Phillips.
The world’s most expensive haircut at London’s Stuart Phillips hair salon included a cut, custom L’Oreal hair products and a hair dryer along with the client’s food, airfare and red carpet treatment . The Stuart Phillips hair salon is located in the Covent Garden section of London. Covent Garden is an Italian-style entertainment area popular with tourists. Stuart Phillips has done hairstyles for many celebrities like Ivana Trump and Jean-Claude Van Damme. His going rate for a regular haircut with no airfare and working with the client all day is around £150 ($300).