Within the concepts of economics, marginal benefit is one of the most fundamental and easy to understand, since it is the satisfaction, happiness or pleasure that a person obtains by consuming an additional unit of a good or service; that is, it is the difference between what a consumer pays for a good or service and the maximum amount that they would be willing to pay in a daily situation. A very clear example of the situation is the following: a man is very hungry, he passes by a fast food establishment, it has a reasonable budget, but since he is very hungry he is willing to pay two or three times the price. Due to the satisfaction that this food will cause him, while the second one will equally satisfy the individual, but not as much as the previous one, then there will come a point in which he will be satisfied and if he continues consuming he will not obtain any benefit. , therefore, it is evident that the Marginal benefit decreases as the additional unit is consumed.
In the field of economics, its function is vital for the study of consumption and economic variables. The phenomenon that produces the decrease in the marginal benefit as the additional units increase is the product of the growing satisfaction of the consumer that makes him pay less as these units increase. There is a close relationship between marginal benefit and consumer surplus, the latter being the difference between what a consumer is willing to pay for a good and service and what a person will actually pay for it.
Organizations take into account the marginal benefit when performing an analysis to know how much consumers would be willing to pay in relation to their level of satisfaction, so this will help the company to calculate the price and production through the necessary approximations. to meet the objectives stipulated by the shareholders and managers. In addition, economists use this benefit a lot as it is a useful tool to calculate production and estimate consumer and producer surplus, which will serve as a guide for the company in estimating of your sales.
A determining point for the choice of decisions within organizations in terms of production and sales is that it must be taken into account that the marginal benefit and the marginal cost must have a positive difference and thus maximize the efficiency of the company.
